Your 0→1 Strategic Partner
See the move
others miss.
Brand positioning. Strategic partnerships. Community-led growth.
From clarifying the vision to creating the momentum to move it forward.
01 / The Practice
A different kind of strategic partner.
Building from zero to one takes more than a good idea. It takes clarity, conviction, the right relationships, and the ability to recognize opportunities before they become obvious.
I work alongside founders to sharpen their positioning, build meaningful partnerships, and create momentum through community.
Sometimes that means challenging an assumption or helping navigate a difficult decision. Other times, it means rolling up my sleeves and helping bring a strategy to life.
The approach is always the same: see the whole picture, find the leverage, and make the next move count.
Brand & Positioning
Clarify what makes your venture different, shape a compelling narrative, and establish a position that resonates.
Strategic Partnerships
Identify and develop relationships that create new opportunities, expand reach, and accelerate growth.
Community-Led Growth
Build authentic communities, meaningful engagement, and the connections that create lasting momentum.
02 / Work With Me
Four ways to work together.
From a single strategic breakthrough to a deeper partnership, every engagement is designed around the decisions and opportunities that matter most.
- 01
The Gambit Session
A focused strategic intensive.
For founders facing an important decision, an emerging opportunity, or a challenge that needs a fresh perspective.
A 90-minute working session to pressure-test assumptions, uncover possibilities, and identify actionable next moves.
RoleStrategic advisor.
Inquire About This Engagement → - 02
The 0→1 Gambit
From vision to strategic direction.
For founders developing an idea, finding their position, or creating the foundations for growth.
A focused strategy engagement that can include positioning, narrative development, partnership opportunities, community strategy, and a practical roadmap.
RoleStrategist and builder, with clearly defined deliverables.
Inquire About This Engagement → - 03
Founder’s Counsel
A trusted perspective when it matters.
Ongoing strategic guidance for founders navigating complex decisions, brand direction, partnerships, and growth opportunities.
A thoughtful, experienced perspective to challenge assumptions, strengthen judgment, and maintain strategic clarity.
RoleOngoing strategic advisor. Execution remains founder-led.
Inquire About This Engagement → - 04
The most involved engagement
The Second Chair
A co-founder's perspective. Without giving up equity.
For solo founders who want a trusted strategic partner who understands the whole picture and thinks alongside them.
Having been both a co-founder and a solo founder, I understand the value of sharing the weight of difficult decisions.
The Second Chair offers ongoing strategic collaboration, constructive challenge, priority-setting, and selective hands-on support to advance agreed initiatives.
The vision is yours. You don't have to carry every decision alone.
RoleEmbedded strategic partner, with selected operating responsibilities defined by the engagement.
This is an equity-free paid advisory arrangement. It does not create legal co-founder status, equity ownership, officer responsibilities, or shared final decision-making authority.
Explore The Second Chair →
03 / The Founder
I’ve sat on both sides of the founder’s table.
I've built as a co-founder and as a solo founder.
I know what it means to carry a vision, make difficult decisions, build relationships from the ground up, and turn ideas into something tangible.
My work spans brand vision, go-to-market strategy, strategic partnerships, and community building. Today, as Founder and CEO of Heritage Table, I continue to experience the realities of building from zero to one firsthand.
I created Queen’s Gambit to offer founders the kind of strategic perspective and thoughtful partnership that can make all the difference when building something new.
Not just advice from the sidelines, but the judgment, perspective, and practical experience of someone who knows what it means to build.
Evangeline Medina
Founder, Queen’s Gambit Advisory
Founder & CEO, Heritage Table
04 / The Next Move
What’s your next move?
Whether you're facing one important decision or looking for a longer-term strategic partner, I'd love to hear what you're building.